April Fools is usually all about trickery and mischief but one New Zealand BMW dealership wanted to put a new spin on the dishonest holiday. The dealer used the local Herald newspaper to print an ad. The ad stated that the first person to come to the dealership and ask for Tom would get a new BMW for their old vehicle.
The ad, which was intentionally vague, seemed too good to be true so most didn’t even bother with the gag. The paper made it seemingly clear that it was just a prank and everyone seemed to believe so. Until two women showed up and asked for Tom.
Tianna Marsh pulled up in a 15 year old Nissan Avenir at 5:30 a.m. and asked for Tom. In return, she was handed the keys (video on the site) to a brand new BMW 1 Series. In exchange, she handed over her own keys. It was quite a deal. The price tag on a new BMW 1 Series? $50,000. In addition, she also received a license plate reading “NOF00L” and a free “BMW Driving Experience” course.
As for her old Nissan Avenir, it spent a day on display then went up for sale. The proceeds from the sale will go to GoBabyGo, a charity that provides ride-on cars to young, disabled children to help them move independently. If you ask us, that’s an April Fools prank done right.