We are about to challenge everything you thought you knew about BMW’s logo. You might be pretty confident in your assessment that the blue and white logo represents an airplane propeller – but you would be wrong, my friends.
We know what you’re thinking: What?!
Even though BMW’s roots in aircraft date way back to 1916, and the propeller idea makes perfect sense, nydailynews.com confirms that the logo is nothing more than a colorful representation of the blue and white checkers found on the Bavarian flag.
The misunderstanding all began in the late 1920s, when a simple BMW advertisement showed an airplane’s front propeller representing the BMW logo. The ad displays the BMW logo on the front of an aircraft, causing all sorts of confusion, and beginning the BMW logo controversy for decades to come.
To this day, many people swear by the propeller theory, but we are here to confirm – it’s just not true. Still don’t believe us? Check out this documentary, where BMW sets the record straight.
Here at BMW of Bowling Green, we wish we could offer a more fascinating history of the BMW logo, but instead, we think it’s important to focus on the car behind the logo. Stop by today to learn more about our exciting lineup of German-engineered vehicles!