Introducing the BMW i Collection: Sustainable Luxury Design

2015 BMW i8

BMW is offering owners a chance to experience innovative design outside of their car by introducing the new BMW i collection. Featuring jackets, tablet cases, T-shirts, and more, the collection utilizes sustainable materials while maintaining that great BMW look.

According to BMW, the i collection uses materials like 100% organic cotton, recycled plastics, olive leaves, and other products to center on eco-friendly design. The collection features a hooded jacket, T-shirt, cap, drinking bottle, Bluetooth speaker, solar charger, phone and tablet covers, and a desktop organizer.

“BMW i stands for inspiring design, pioneering mobility, and an understanding of premium that defines itself strongly by sustainability,” said BMW in a press release. “The new BMW i collection continues with this approach and provides functional products made with sustainable materials in the innovative BMW i Look.”

This new collection also highlights the BMW i3 and i8, the brands high-tech eco-friendly vehicles. Offering drivers green design, incredible performance, and luxury interiors, BMW wants to prove that going green doesn’t mean you have to sacrifice anything.

BMW, BMW Design, BMW i3, BMW i8 , ,

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